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Design a better launch

A business toolkit for indie game studios

Build and launch more successful games. Guidance, tools, and content to help you manage the business of your studio.

LaunchReady business planning screenshot

You're here to build games, not business documents

LaunchReady provides business planning tools for indie game studios, from business plans to financial forecasting, marketing, and more.

LaunchReady business planning screenshot

Business Planning

Step-by-step guidance to build and tests plans for each game you develop

LaunchReady business planning screenshot

Financial Forecasts

Create financial forecasts without spreadsheets, easily compare more or less optimistic scenarios

LaunchReady business planning screenshot

Marketing

A plan to find your fans, learn from other games, and get the most out of a limited budget

Business Planning

Plan to launch your games more successfully, drawing on industry data and more to build a plan you can use.

Just getting started?

The system walks you through decisions and options to help you build a well thought out plan, even if it's your first.

LaunchReady business planning screenshot

Financial Forecasts

Cash forecasting to balance potential revenue against burn rate, prioritize where to focus, and plan against game and sales goals.

Accounting Not Required

Prompts to collect information, assistance to find comparable game data, leave the heavy lifting to the system.

LaunchReady business planning screenshot

Find your Fans

Build a marketing strategy to find the fans for your game. Tips, reminders, and actionable guidance helps you follow through successfully.

Sized to your Budget

We're not AAA, the marketing planner will help you find opportunities to use content and time efficiently.

LaunchReady business planning screenshot

Curated Content and Integrations

We read the internet so you don't have to, then we surface the best videos, articles, and data in the toolkit so you can put them to work.

LaunchReady business planning screenshot

Not sure if this is for you?

You can try the demo to start building a business plan or read the long form write-up on "How to get your business plan started" to learn more, no commitment required!