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Design a better launch

A business toolkit for indie game studios

Build and launch more successful games. Guidance, tools, and content to help you manage the business of your studio.

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"How do I know if I'm missing something? My background is _______, not business."

LaunchReady helps you take more control over your business planning. From writing a plan, to methods of testing, to pointers to great content, and more.
I want to help you fill in those gaps that keep you up at night, accelerate your business skills, and launch better.

LaunchReady business planning

Business Planning

Step-by-step guidance to build and test plans for each game you develop

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Financial Forecasts

Create financial forecasts without spreadsheets and compare scenarios

LaunchReady marketing planning

Marketing Strategy

Plan how to find your fans, learn from others, and get the most out of a limited budget

Business Planning

Plan to launch your games more successfully, drawing on industry data and more to build a plan you can use.

Just getting started?

The system walks you through decisions and options to help you build a well thought out plan, even if it's your first.

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Financial Forecasts

Cash forecasting to balance potential revenue against burn rate, prioritize where to focus, and plan against game and sales goals.

Accounting Not Required

The Cash Forecasting tool walks you through loans, funding, personnel, expenses, and more, calculating everything for you.

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Find your Fans

Build a marketing strategy to find the fans for your game. Tips, reminders, and actionable guidance helps you follow through successfully.

Sized to your Budget

We don't have a AAA budget. The marketing planner helps you create a plan that uses your time and budget wisely.

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Curated Content and Integrations

We read the internet so you don't have to, then we surface the best videos, articles, and data in the toolkit so you can put them to work.

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What's new around LaunchReady?

Ready to check off the first draft of your business, financial, and marketing plan?